How to Send Feedback to Slack Automatically

How to Send Feedback to Slack Automatically - Complete step-by-step guide with code examples. Automate your feedback workflow.

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By Boost Toad Team
October 23, 20253 min read

Want feedback from Boost Toad to automatically appear in Slack?

This guide shows you exactly how to set it up.

What you'll build:

  • ✅ Feedback submitted in Boost Toad
  • ✅ Automatically sent to Slack
  • ✅ Team sees it in Slack
  • ✅ No manual copying

Setup time: 10-15 minutes

Why Integrate Boost Toad + Slack?

Your team lives in Slack. They won't check another dashboard.

With this integration:

  • New feedback appears in Slack instantly
  • Team can discuss in threads
  • No context switching
  • Faster response times

Prerequisites

Before starting, make sure you have:

✅ Boost Toad account (free at boosttoad.com) ✅ Slack workspace with admin access

Integration Method

We'll use webhooks - the fastest and most reliable method.

Webhooks = URLs that receive data when events happen. When feedback is submitted, Boost Toad sends it to your Slack webhook.

Step-by-Step Setup

Step 1: Create Slack Incoming Webhook

  • Go to your Slack workspace
  • Open Slack API Apps
  • Click "Create New App" → "From scratch"
  • Name it "Boost Toad Feedback"
  • Select your workspace
  • Click "Incoming Webhooks" in the sidebar
  • Toggle "Activate Incoming Webhooks" to ON
  • Click "Add New Webhook to Workspace"
  • Select the channel (e.g., #feedback)
  • Copy the Webhook URL (looks like https://hooks.slack.com/services/...)

Step 2: Add Webhook to Boost Toad

  • Go to your Boost Toad dashboard
  • Select your project
  • Go to Settings → Integrations
  • Find "Slack" and click "Connect"
  • Paste your Slack Webhook URL
  • Choose which feedback types to send:

- Bug reports - Feature requests - NPS surveys - General feedback

  • Click "Save"

Step 3: Test It

  • Go to your site with the Boost Toad widget
  • Submit test feedback
  • Check your Slack channel

You should see a message like:

🐛 New Bug Report
From: john@example.com
"Submit button doesn't work on checkout page"
Priority: High
View in dashboard →

Customizing Slack Messages

In Boost Toad Settings → Integrations → Slack:

Message format:

  • Include/exclude user email
  • Show/hide priority
  • Custom emoji for each type
  • Threaded or standalone messages

Filtering:

  • Only send high-priority bugs
  • Only send verified user feedback
  • Custom rules

Best Practices

1. Use Dedicated Channels

Create separate channels for different feedback types:

  • #feedback-bugs - Bug reports only
  • #feedback-features - Feature requests
  • #feedback-nps - Customer satisfaction

2. Set Up Notifications

Configure Slack notifications:

  • Desktop notifications for high-priority bugs
  • Mobile push for critical issues
  • Mute low-priority during off-hours

3. Create Threads

Encourage team to discuss feedback in threads:

  • Keeps main channel clean
  • Preserves context
  • Easy to reference later

Troubleshooting

Feedback not appearing in Slack?

  • Check webhook URL is correct
  • Verify channel exists
  • Test webhook directly with curl
  • Check Boost Toad integration logs

Only some feedback showing up?

  • Check your filters in Boost Toad settings
  • Verify all feedback types are enabled
  • Review channel permissions

Getting errors?

  • Contact support@boosttoad.com
  • Include integration logs
  • Describe expected vs actual behavior

Wrapping Up

With Boost Toad + Slack integration, your feedback workflow becomes seamless:

  • User submits feedback in Boost Toad widget
  • Automatically appears in Slack
  • Team sees it in Slack
  • No manual copying
  • Faster response times

Setup takes 10-15 minutes. Value lasts forever.

Set up integration →

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